When we are speaking of SEO or optimization of websites for google and other finders there are basic aspects that you cannot stop considering.
If You look for in google will leave tens to you results and opinions of gurºs and compatible people to the matter. Perhaps what they do is to confuse you in your search of how improving the SEO of your webpage.
So that to avoid to you to fall in the false claws of gurºs of the SEO, today I will share the bases to you of this method of positioning local Web, in order that when you listen to proposals of work in SEO, you know clearly the majorities of this art and thus you can decide what services to choose with foundation.
Table of Contents
1. You must assure a correct investigation of key words
Before you are entangled the head with technical and complicated concepts of the SEO. You must go to the essence of the subject so that your website is positioned well. You will have to know that key words are those that better define your business or project and those that but possibilities they have so that they find your potential clients you.
You must put special attention to the words of long tail tail or long. These are words that perhaps do not have many searches but that in many occasions they are but reasonable so that they are positioned above in places but in the SERPS. Gradually they will bring visits to you of much quality.
When you have your listing with the key words that people look for on your subject or niche of business. You will be able to structure publication plans of contents and thus to direct your strategy towards those words that according to your study will bring more traffic and visits to your website.
2. The content is the king
Another important aspect so that your strategy SEO this year 2018 is successful, is in the capacity that you must to generate fresh content, in dynamic formats and with design responsive. That is to say, that can be seen so much in devices, as mobiles.
Thanks to the previous investigation of key words of your business, you will have the elements necessary to realise quality contents. Your potential clients would find you but and will remain but in your page.
The content can also vary in form since you can make computer graphics, tutorial videos, presentations. All dependera of where you want to show it and of your strategy.
In this aspect special attention in always taking care of the SEO is due to have on page of your pages and articles. With this you would help google and other web search engines to that they evaluate better your articles and thus you can have better ranking in the searches.
3. It realises a connection of own connections and third parties
To realise linkbuilding or interchange of connections is beneficial for your strategy from positioning Web in , because by means of him the web search engines assign a better ranking to him to your content and therefore hundreds of thousands of people will be able to find you.
There are diverse opinions on the weight of linkbuilding in a strategy SEO. The certain thing is that nowadays it continues having an important weight in any strategy of positioning Web.
You do not believe that the SEO of your site is only reduced to create connections. But beams this good part, you will better have a formed site so that the people enter and they remain a good short while in him.
On previously spoken also a boarder depends correct connected. Correct interlinking would entail that your reader or potential client can stay but time in your webpage reading the contents and the information that interests to him.
4. What one is not moderate, cannot be improved
An important aspect for a good SEO in your website sera that the measurements that you realise allow you to support your decision making.
Many things in SEO learn by test and error. You must consider that the algorithms of the web search engines maintain in constant development. New changes, would change aspects of the SEO of your Web.
To have a good configuration of your tools of google analitycs as well as formed Search Console well would help you to measure the important aspects but of traffic and visualization of your content. Also they will allow you to value that type of content this giving greater to visits and but conversions you.
Other advice so that your SEO is excellent
He verifies that your social relations are good, especially with owners of websites with authority. With these podras to negotiate interchange of connections and publications of guest (Guest Post).
It realises tests or tests A/B, in order that you can examine that combinations of formats and contents are what they give to major yield and positive return you.